Designing Your AI Persona: Aligning Surveys with Brand Voice
Your surveys are an extension of your brand. Learn how to customize your AI interviewer's tone, style, and visuals.
Ananya Chatterjee
Research
Every Interaction is Brand Building
When a user engages with your research tools, they are still engaging with your brand. A disjointed, robotic survey damages the user experience.
"If your app is playful and casual, your feedback requests shouldn't sound like a legal deposition."
Customizing the Experience
Ordara allows you to heavily customize how the AI interacts with your users.
Key Persona Controls
1. Tone and Voice
Adjust the slider from highly professional and clinical to casual, empathetic, and emoji-friendly.
2. Research Style
Choose whether the AI should act as an "Exploratory Researcher" looking for broad ideas, or an "Analytical Auditor" trying to pin down specific technical bugs.
3. Visual Identity
Ensure the chat interface matches your UI by customizing colors, avatars, and embedding the component directly via our React SDK.